Thursday, March 3, 2016

Yang, Pre-Video Assignment


This is an example of a good video project for many reasons. Ignoring content, the usage of stable, yet changing, camera angles makes it visually pleasing to the audience. Also, the usage of music to contrast the situation from happy to sad to grief emphasizes and adds to the b-roll clips. In addition to the music, the usage of a child narrator also adds to the emotion because it shows the innocence and honesty, yet understanding from the little girl. Finally, the subject matter was very moving and memorable, because it shows how parents care for their children, and how children can tell (usually) when their parents are putting up an act to protect them. This life insurance commercial successfully blends visuals with sounds to evoke emotions, which makes this video both memorable and unique.



This is a clear example of a bad video project. Firstly, there is no narration. As an informative video on Freud's theories, someone should be verbally explaining the theories that are being listed on screen. Secondly, all of the content is in paragraph form, scrolling like end credits to a movie. All the information passes by too quickly for anyone to read or comprehend. Thirdly, the music is distracting. If the viewers of the project want to learn about Freud's theories and also has to read the slides, the music should at least be less distracting. There are plenty of informative videos that use simple pictures and animations to explain concepts such as:

The difference between these two informative videos is that the video on voting uses pictures to enhance what the narrator is saying, while the Freud video uses scrolling walls of text to communicate information. One is clear, the other is not.








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